Georgic Media optimizes blogs, edits newsletters, and builds interactive maps that attract repeat visitors to websites. Scroll down to view 3 case studies. If you like what you see, contact us!
Case Study #1: Search Engine Optimizing Blog Posts
As the lead search engine optimization specialist for UrbanAlliance.org, Georgic Media came up with a list of keywords and a plan to optimize all of the organization’s WordPress posts published in 2021, 2022, and anything new in 2023. As of January 2024, the website is appearing second in organic search results for “paid high school internships:”
Case Study #2: Newsletters
As the editor of Natural Investments quarterly newsletter, Georgic Media manages all fact-checking, content editing, AP style copyediting, search engine optimizing, social media scheduling, and email marketing. While most of the company’s new clients do not find them through social media, the newsletter keeps current clients abreast of industry trends in ESG and socially responsible investing.
Case Study #3: Interactive Maps
Our COVID-19 interactive maps published on NASHP.org in 2020 have been cited by New York Times, Washington Post, NPR, Time, The Atlantic and Factcheck.org. Reporters, state health policy makers, and foundations visit the maps regularly for updates. The maps are the stickiest products for the organization, and attract repeat visitors every time policy teams update them using nothing more sophisticated than Google sheets. Traffic to the website doubled between 2020 and 2021, and its Google Authority increased as a result of repeat visits from mainstream media organizations that link to the maps.
